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Publisher Services
A general list of IPM’s services includes . . .
Trade Representation. IPM presents publisher’s titles to major
wholesalers, libraries, and retail accounts. We have excellent
relationships with all these accounts.
Exhibit and Conference Representation. IPM researches and develops
a schedule of exhibits and conferences where publisher’s titles should be
displayed and arranges for representation and sale of selected titles at each
of these conferences.
Direct Mail and Advertising Campaigns. IPM develops and implements
direct mail and advertising campaigns and produces the promotional pieces
appropriate to each market. We also produce trade and subject catalogs as
scheduled.
Review and Publicity Campaigns. IPM carries out review and
publicity campaigns for each new product and publishing program.
Database Development and Maintenance. IPM builds, maintains, and
utilizes publisher’s mailing lists of proven book-buying customers in direct
mail campaigns.
Subsidiary Rights. IPM solicits special and subsidiary rights sales
to book clubs, catalogs, organizations and businesses as requested by our
publishers.
Fulfillment. IPM provides complete fulfillment services, including
order-entry, customer service, and access to a wide range of marketing and
accounting reports, inventory control, storage, picking and packing.
If you are a publisher and are interested in receiving more information about
our distribution and marketing services, please contact Jane Graf at
jane@booksintl.com.
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