Tilde University Press (TUP) is a niche academic publisher of up-to-date textbooks, casebooks and business books based on the latest scholarly research.
Not over-priced or over-hyped, TUP books are all about education. Our style is accessible; our perspective is global.
TUP currently publishes in the fields of: management, leadership, human resources, international business, small business management, marketing, business law, research methods, economics, and study skills.
Flexible content ~ Right price
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Relevant cases that help students to effectively apply the theory or principles being addressed in any small business management or entrepreneurship course
Paperback;
$29.95
$22.46
- Available April 2011
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2011 Edition
Provides review-based research and will also be of assistance to those teaching sustainability-related subjects at a high level.
Paperback;
$59.95
$44.96
- Available May 2011
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Enables a wide range of readers and users—from students to senior managers—to apply strategy models, frameworks and theories within a practical context
Paperback;
$59.95
$44.96
- Available August 2011
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A Strategic Approach to Social Responsibility
A casebook highlighting the burgeoning field of sustainable marketing for both social good and organizational success
Paperback;
$59.95
$44.96
- Available June 2011
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An Applied Approach
To familiarize students with the theory and practice of small business management and challenge assumptions that may be held about the way small business management can or should adopt the management practices of larger firms
Paperback;
$59.95
$44.96
- Available August 2011
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A companion title to 'Practical Strategy', Strategy Case Stuides will enable the user to analyze as assortment of global case studies using clear, practical approaches.
Paperback;
$59.95
$44.96
- Available August 2011
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