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Peter W. Reed
| PETER W. REED is Associate Professor of Marketing and MBA Director of the MBA Program, Monash University. His research and teaching interests are centered around management decision-making processes particularly in the area of strategic marketing planning, marketing management, and innovation. Peter has a PhD from the University of New England and a Master of Business (Marketing) degree from Monash University.
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What Makes Them Succeed
What makes women executives tick? How do they get to the top in predominantly male dominated cultures and business environments?
Paperback;
$24.95
$18.71
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